It’s a new chapter in Jacksonville. Doug Pederson is out and Liam Coen is in. Doug Pederson’s tenure as head coach of the Jacksonville Jaguars has come to an end. With Pederson out, the Jaguars have hired Liam Coen as their new head coach. This is signaling a clear commitment to Trevor Lawrence’s development and a desire to build a high-powered offense.
Liam Coen’s coaching history
Coen is known for his offensive innovation and up-tempo, pass-heavy schemes. Coen brings a new identity to Jacksonville’s offense for the 2025 season. It is one that should excite fantasy football players everywhere. Coen’s focus will be on developing Lawrence and fully utilizing the speed and versatility of Jacksonville’s dynamic skill players. More offense means more fantasy points. Coen has a long coaching history working for some of the best in the game.
Passing Attack
Coen’s offensive system is built to highlight a quarterback’s strengths. Trevor Lawrence could experience significant growth under his guidance in 2025. Known for his fast-paced, no-huddle offense, Coen keeps defenses on their toes with quick passes, play-action, and deep shots. This emphasis on quarterback development is exactly what Lawrence needs to take the next step. We can expect quicker decision-making, rhythm-based throws, and fewer turnovers—all of which will maximize Lawrence’s potential.
Coen’s success with Baker Mayfield in 2024 serves as a strong comparison. In Coen’s system, Mayfield threw for 4,500 yards and 41 touchdowns, leading the Buccaneers to the playoffs and finishing as QB4 in fantasy. Given Lawrence’s superior arm strength and skill set, he could thrive in this system, potentially pushing him into QB1 territory with 4,500+ yards and 30+ touchdowns in 2025.
But it’s not just Lawrence who stands to benefit. Coen’s up-tempo offense forces defensive coordinators into quick decisions, often leading to more plays and more fantasy production opportunities. For example, Brian Thomas Jr., coming off a breakout season with 1,282 yards and 10 touchdowns, could easily cement himself as a top-10 WR. Christian Kirk, who has already shown WR2 potential, should continue to provide steady value in this high-volume passing attack. Evan Engram, with Coen’s ability to exploit mismatches, should remain a TE1 with ample opportunities in the middle of the field.
A look at the Tampa Bay Buccaneers’ 2024 offense shows how Coen’s system can elevate production across the board. Mike Evans finished with 1,000+ yards and 11 touchdowns, while Jalen McMillan, who wasn’t a major factor early in the season—still managed 461 yards and 8 touchdowns. The tight end duo of Cade Otton and Payne Durham combined for 715 yards and 6 touchdowns, proving that Coen can maximize value from every position.
With Lawrence and the skilled players at his disposal, Coen’s system could lead to a highly productive passing attack in Jacksonville in 2025, with significant fantasy upside for the entire offense.
Running Attack
Though Liam Coen’s primary focus is the passing game, his offense still creates significant opportunities for running backs. Coen has a strong track record of boosting RB involvement in the passing game and creating explosive plays, which bodes well for Travis Etienne and Tank Bigsby in 2025.
Etienne is a perfect fit for Coen’s system, thriving in space as a dual-threat back. With Coen’s pass-heavy offense, we can expect more check-downs and screens, boosting Etienne’s receiving numbers. His speed and playmaking ability could lead to more big play. An improved offensive line play and tempo could enhance his rushing efficiency as well.
Bigsby, on the other hand, could take on the bruiser role, providing a powerful complement to Etienne. Coen has had success with run-by-committee systems in the past, and this duo could be one of the most dynamic in the league. If the offensive line can support the scheme, both backs could see significant rushing and receiving production, pushing them toward RB1/RB2 territory.
A great comparison to Jacksonville’s backfield comes from Tampa Bay’s 2024 offense. In Coen’s system, Bucky Irving rushed for 1,122 yards and 8 TDs while also adding 392 receiving yards, while Rachaad White finished with 613 rushing yards, 393 receiving yards, and 9 total touchdowns. This shows that Coen’s system can elevate the production of both backs, making Etienne and Bigsby key fantasy assets in 2025.
Reason for Doubt
As with any new offensive system, there are concerns to consider. Offensive line play is a major one. While Coen’s system is designed to mitigate pressure with quick throws, Jacksonville’s offensive line must still perform at a high level. If the line struggles in pass protection or doesn’t create enough holes in the run game, it could disrupt the offensive flow and limit the effectiveness of the scheme. The Jaguars will need to address these issues through the draft or free agency to ensure the line can handle Coen’s up-tempo style.
Additionally, there will likely be an adjustment period as players adapt to Coen’s system. Even with Coen’s proven ability to develop offenses, new systems always come with a learning curve. If the Jaguars struggle to adjust, particularly in red-zone situations where playcalling becomes more unpredictable, some of their key players may fall short of their full fantasy potential.
Reason for Hope
Despite these concerns, there is much to be excited about. Coen’s track record of improving quarterbacks gives hope that Trevor Lawrence will take a huge leap in 2025. Improved decision-making, fewer turnovers, and a more efficient offense are all within reach.
Coen’s innovative playcalling should elevate the skilled position players to new heights. Travis Etienne’s fantasy value will increase by getting him more involved in the passing game. Evan Engram’s mismatch potential could be maximized as Coen finds new ways to exploit defensive weaknesses. Even more so, BTJ should see even more play-action over the top home run balls. The skilled positions in this offense should thrive in Coen’s up-tempo, pass-heavy system. Jacksonville’s offense could produce a highly productive fantasy season across the board.
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